joug|巴塞羅那設計師家電品牌

「 joug 」由巴塞羅那工業設計大師Josep Casal于2020年成立的小家電設計師品牌。致力研發和銷售歷久彌新、情感共鳴的小型創意家電產品。joug倡導經典、純粹、品質的設計態度,為用戶帶來純正的歐洲生活儀式感。

Joug, a home appliance brand established in 2020 by Barcelona industrial design master Josep Casal, is committed to the research and development of creative home appliances that are sustaining and emotionally resonant. Joug has a classic, pure, and high-quality design attitude to bring users a pure sense of European life rituals.

joug 中文譯名為「 嘰咕 」

寓意年輕人之間低聲呢喃和親切交流。

凸顯品牌對用戶體驗的關注和親近感塑造。

品牌崇尚自然,

熱衷以幾何的方式勾勒出不朽經典,

以產品鏈接用戶的情感共鳴。

The Chinese name of Joug is "嘰咕",

It means whispering and close communication among the young people.

Reflect the brand's priority to user experience and the feeling of intimacy.

The brand adores nature,

Keen to outline the classics and eternal taste with the geometric patterns,

Achieve the emotional resonance between the users and the products.

愛己悅人的你

For the beloved and yourself

深諳 生活|藝術|家 的親密關系,

崇尚愛已亦悅人的態度,

為用戶度身構建每一種的生活場景。

Deeply understand the bond of life|art|home,

Cherish the happiness of both yourself and the beloved,

Build every kind of living tailored for users.

為工作

追求更高品質的商務環境,

提供更高效的辦公狀態。

For work

Pursue a higher-quality business atmosphere,

Provide a more efficient working status.

為自己

獨立樂觀獨居主義,

營造更美好的生活方式。

For yourself

Independent and optimistic solitary living,

Create a better lifestyle.

為家庭

精心呵護家人健康,

打造更安心的居家環境。

For the family

Meticulous care for the family’s health,

Create a more secure home.

joug品牌總設計師 / 創始人

巴塞羅那Workplan 設計創始人

西班牙Massana 設計學院碩士

Joug Designer / Founder

Founder of Workplan Design in Barcelona

Master of Design from Massana School, Spain

Josep Casal是西班牙知名工業設計大師,曾任職于日本三洋SANYO、Correa&Costa等國際知名企業,1995年于歐洲設計之都巴塞羅那創建WorkPlane Design設計機構,并長期服務于HP、GE、PHILIPS等世界500強企業;團隊多次獲德國紅點設計獎、德國iF設計獎等國際工業設計大獎,是巴塞羅那歷史最悠久,最具專業深度與品牌影響力的設計機構之一。

Josep Casal is a well-known industrial design master in Spain. He worked for Sanyo, Correa & Costa and other international companies. In 1995, he founded WorkPlane Design in Barcelona, the Europe’s design capital, serving HP, GE, PHILIPS and other Fortune 500 companies for a long time. ; The team has won many international industrial design awards such as the Red Dot Design Award and the iF Design Award in Germany. It is one of the oldest and most professional design institutions in Barcelona with great brand influence.

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